PRIVACY POLICY

The Little Flower Atelier understands that your privacy is important to you, and you deserve to know how your personal data is used. We respect and value the privacy of our customers and everyone who visits our website, thelittlefloweratelier.com (“Our Site”.) We only collect and use personal data in ways that are described in this policy and in a way that is consistent with our obligations and your rights under the law.

Please read this Privacy Notice and ensure you understand it. Your acceptance of our Privacy Notice is deemed to occur upon your first use of Our Site. If you do not accept and agree with this Privacy Notice, you must stop using Our Site immediately.

1. WHAT DOES THIS NOTICE COVER?

This Privacy Notice explains how we use your personal data: how it is collected, how it is held, and how it is processed. It also explains your rights under the law relating to your personal data.

This privacy notice applies only to your use of Our Site. Our Site may contain links to other websites of similar interests. Please note that we have no control over how your data is collected, stored, or used by other websites.

You should exercise caution and look at the privacy statement applicable to the website in question before providing your personal data.

2. WHAT IS PERSONAL DATA?

Personal data is defined by the General Data Protection Regulation (EU Regulation 2016/679) (the “GDPR”) as ‘any information relating to an identifiable person who can be directly or indirectly identified in particular by reference to an identifier’.

Personal data is in simple terms, any information about you that enables you to be identified, such as, your name and contact details, but it also covers less obvious information such as identification numbers, electronic location data, and other online identifiers.

The personal data that we collect is set out in Part 4, below.

3. WHAT ARE MY RIGHTS?

The Data Protection Act 2018 is the UK’s implementation of the General Data Protection Regulation (GDPR).

Under the Data Protection Act 2018, you have the following rights which we will always work to uphold:

Right of access: to make a written request for access to and a copy of your personal information

Right to rectification: to have your inaccurate personal information corrected or removed

Right to erasure (‘right to be forgotten’): to have your personal information erased

Right to restriction of processing: to limit the purposes that your personal information may be used for

Right to object: to object to the processing of your personal information in cases where our processing is based on direct marketing, processing for scientific/historical research and statistics, legitimate interest processing, and processing in regards to the performance of a public interest or official authority task

Right to data portability: to have your personal information transferred to you or a third party in machine-readable format

Right to withdraw consent: to withdraw your consent that we handle your personal information at any time. The withdrawal of your consent shall not affect the lawfulness of processing based on your consent before its withdrawal

These rights are not absolute and they do not always apply in all cases.

For more information about our use of your personal data or exercising your rights as outlined above, please contact us using the details provided in Part 12.

Further information about your rights can also be obtained from the Information Commissioner’s Office or your local Citizens Advice Bureau.

If you have any cause for complaint about our use of your personal data, you have the right to lodge a complaint with the Information Commissioner’s Office.

4. WHAT PERSONAL DATA DO WE COLLECT?

We may collect some or all of the following personal and non-personal data (this may vary according to your relationship with us and/or the use of Our Site). Please also see section 11 on our use of Cookies and similar technologies and our Cookie Policy):

Name;

Address;

Email address;

Telephone number;

Business name;

Payment information;

IP address

We may also include details about your use of Our Site and social media including:

Clicks

Internal links

Pages visited

Scrolling

Searches

Timestamps

We share this information with Google, our website analytics provider, to learn about site traffic and activity.

5. HOW DO YOU USE MY PERSONAL DATA?

Under the Data Protection Act 2018, we must always have a lawful basis for using personal data. We process your personal data under the following lawful bases:

Contract performance: To fulfill orders and provide our services to you
Consent: Where you have opted in to receive marketing communications
Legitimate interests: To improve our website, maintain security, and operate our business efficiently
Legal obligation: To comply with tax, accounting, and other legal requirements

We will not sell or trade your personal information.

We will not transfer your personal information unless we give you advance written notice or need to comply with our legal obligations, resolve disputes, and/or enforce our agreements.

Depending on how you interact with us, we use your personal information to:

Process and supply our products and services to you, or enter into any other transaction;

Communicate with you. This may include responding to your requests, enquiries, comments and concerns via emails, social media contacts or calls;

Supply you with information by email that you have opted-in to (you may unsubscribe or opt-out at any time by following the links within each email);

Inform you of and administer promotions, contests, or surveys;

Analyse your use of our site to address problems with and improve our website;

Protect the security and integrity of our website; and

Contact you for other business reasons, if necessary.

6. HOW LONG WILL YOU KEEP MY PERSONAL DATA?

We retain your personal information for the following periods:

Customer order and contact details: up to 18 months after your last transaction
Accounting and tax records: 6 years (as required by HMRC)
Marketing consent records: until you unsubscribe or request deletion
Website analytics data: as determined by Google Analytics settings

7. HOW DO YOU PROTECT MY DATA?

The security of your personal data is essential to us, and to protect your data, we take a number of important measures. Our website uses commercially acceptable security measures to prevent your personal information from being lost, used or accessed in an unauthorised way. We use a Secure Sockets Layer (SSL) certificate and never transmit your credit card information via email.

If you receive an email from us that appears to be a request for personal information, do not respond because it may be a phishing scam designed to steal your personal information.

We cannot guarantee that your personal information will always be secure. Should there be a data breach, we will notify you when we are legally required to do so.

8. DO YOU SHARE MY PERSONAL DATA?

We do not sell, rent, or share your personal data with third parties for their marketing purposes.

We use QuickBooks, an accounting software tool, which stores customer data such as names, addresses, and payment information for invoicing and bookkeeping purposes. QuickBooks stores this data securely within the UK/EU and is required to handle your personal data safely, securely, and in accordance with UK data protection laws.

Your personal information remains confidential and is used solely for the purposes of fulfilling our services to you and meeting our legal and financial record-keeping obligations.

In some limited circumstances, we may be legally required to disclose certain personal data if we are involved in legal proceedings or complying with legal obligations, such as a court order or the instructions of a government authority.

9. USE AND TRANSFER OF YOUR DATA OUT OF THE EUROPEAN ECONOMIC AREA (THE ‘EEA’)

We may store or transfer some or all of your personal data in countries that are not part of the European Economic Area (the “EEA” consists of all EU member states, plus Norway, Iceland, and Liechtenstein). These are known as “third countries”. We will take all reasonable steps to ensure that your personal data is treated as safely and securely as it would be within the UK.

This website is hosted on the Wix platform. Wix may store and process your data on servers located outside the UK/EEA, including in the United States and Israel. Where data is transferred internationally, Wix uses Standard Contractual Clauses approved by the European Commission to ensure your data receives the same level of protection as it would in the UK.

10. RIGHT OF ACCESS: HOW CAN I ACCESS MY PERSONAL DATA?

If you want to know what personal data we have about you, you can ask us for details of that personal data and for a copy of it (where any such personal data is held). This is known as a “subject access request”.

All subject access requests should be made in writing and sent to the email or postal addresses shown in Part 12.

There is not normally any charge for a subject access request. If your request is ‘manifestly unfounded or excessive’ (for example, if you make repetitive requests) a fee may be charged to cover our administrative costs in responding.

We will respond to your subject access request within 30 days and, in any case, not more than one month after receiving it. Normally, we aim to provide a complete response, including a copy of your personal data within that time. In some cases, however, particularly if your request is more complex, more time may be required up to a maximum of three months from the date we receive your request. You will be kept fully informed of our progress.

11. HOW WE USE COOKIES

“Cookies” are small text files that are placed on a computer or other device and used to identify the user or device and to collect information when you visit a website.

A cookie does not give us any access to your computer or send over any information about you, other than the data you choose to share with us.

You can choose to accept or decline cookies when you visit our site. However, disabling this function may diminish your experience on our website as some features may not work as intended.

We also use Google Analytics cookies which are used to measure how people use our website. We look at reports to make sure that our website is providing the best possible service for our users. Google Analytics does not identify you personally, it just collects data about your visit to our website.

Google Analytics also collects information such as:

which countries or cities people who visited our site are in

the age ranges and gender of people who visit our site

the type of browser or device you used to access our site

Read more about what data Google collects, how they use it and how to change your privacy settings on Google.

If you want to know more about protecting your browser, the ICO website has instructions about how to change your cookie settings across different browsers.

You can also find out more about safeguarding your data on Google.

12. HOW DO I CONTACT YOU?

If you would like to “opt-out” or have any questions, comments, complaints, or suggestions concerning data protection or this Privacy Policy, or any other concerns about how we process information about you or you wish to change your personal information in our records, please contact us by email or postal mail:

jill@thelittlefloweratelier.com

The Little Flower Atelier

4 Carleton Park Avenue

Pontefract

West Yorkshire

WF8 3RH

13. CHANGES TO THIS PRIVACY NOTICE

We may change this Privacy Notice from time to time. This may be necessary, for example, if the law changes, or if we change our business in a way that affects personal data protection.

Any changes will be immediately posted on Our Site and you will be deemed to have accepted the terms of the Privacy Notice on the first use of Our Site and/or upon entering into a contract with us, following the alterations.

This policy was last updated on 1st October 2025.